Blog | Miné Salkin

Competitive Intelligence Articles

11 Ways to Improve Win Rates

Add just one or two of these methods to improve your win/loss ratio, empower your sales team, and close more deals with qualified leads.

Product Marketing Managers: How Much Time Should You Spend on Competitive Intelligence?

As a Product Marketing Manager responsible for competitive intelligence for your team, how much time should you spend on it and how can you find time...

Early Insights, Big Rewards: Making the Case for Competitive Intelligence Software

From forecasting trends, understanding audience affinities, and building last brand awareness—competitive intelligence is the MVP in your sales...